The end of TV?

When I want to get my Gossip Girl fix, I don’t wait for 8.30 Tuesdays on Fox 8 to roll around, I simply hop on line. Now, with websites such as TVshack, Surf the Channel and Youtube, internet users have the ability to watch what they want when they want it. My friend is obsessed with John Mayer… I mean obsessed… and he was so excited that he could preview the latest John Mayer clip for Who Says on Youtube rather than waiting for it to hit the radio or MTV. More and more we are heading to our computers and using the internet to access entertainment that we would normally seek in mediums such as TV and radio. Continue reading


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I’d drink to that

My friend has recently been part of the launch of PRinks, the monthly social get-together for people in the communcations industry, and as as she talks to me about the birth of PRinks, she refreshingly reminds me of the power of online networks to build relationships. It’s also given me an interesting view on traditional networking and where the value of these events lies. Continue reading

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Welcome to the future

Despite being about America, these recent facts and figures and show the dramatic change in the media landscape. The shift society is taking towards online and social media are nothing short of mind blowing! If you are questioming the power of online then look no further for a inspiration… 

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“I’ll take some sport mixed with a little fashion and a side order of politics…”

When I read the paper I skim the front page, skip the business and economics, sometimes dabble into a little world news, pour over the arts and entertainment, adore the beautiful pictures of different countries in the travel section, love reading an inticing feature and gaze at the weather and my stars. Now I can have my very own personalised paper with all my favourite bits delievered to my door by 8am – well that’s if I lived in Germany.

Here’s the proof:

(AFP) – 1 day ago

 BERLIN — Two young German entrepreneurs presented what they described as a Europe-wide first on Tuesday: a newspaper tailored to readers’ individual wishes and delivered to their door before 8:00 am.

Customers of the paper choose what topics they want to read about — be it sport, politics, fashion or any from a wide choice — and receive news only on their chosen subjects collected together and delivered like any other paper.

Articles are pulled together from major German papers such as Handelsblatt, Bild and Tagesspiegel, foreign titles such as the International Herald Tribune or the New York Times, as well as major blogs and Internet news sources.

The newspaper, called “niiu” will carry articles in both English and German and is aimed primarily at students, explained founders Hendrik Tiedemann, 27, and Wanja Soeren Oberhof, 23.

Students would pay 1.20 euros (1.79 dollars) for their daily news fix whereas others would be expected to stump up 1.80 euros. Bild costs 0.60 euros, and the Tagesspiegel 0.95 euros in Berlin.

Unveiling the concept at a news conference on Tuesday, the entrepreneurs acknowledged that founding a new paper when traditional media are suffering from competition online was a risky venture.

However, they said that young people are tired of trawling the Internet for news and would pay for the personalised, tailored service that niiu would offer.

“Our feedback has shown that people prefer to read from paper,” said Oberhof.

Oberhof and Tiedemann aim to have 5,000 clients in the next six months in Berlin before extending the concept throughout the whole of Germany.

In addition, they said they hoped to make money from advertisers “because they can do very targeted advertising and reach exactly the readers they want.”

The first editions will be rolling off the presses on November 16, they said, and will be available from Monday to Saturday.

Eventually, clients will also be able to choose the length of the paper delivered — for example, eight pages on a busy Monday but 60 pages on a Friday when there is more time to read.

Initially, the paper will be 16 pages.

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Everyone’s a journalist

So lets delve into user-generated content. Citizen journalism is about the people, it’s a new media, so how much impact has it really had? How are news companies engaging and using citizens as journalists? What are the effects of this? And why is it such a growing trend? This Digital Media TV episode looks at these questions … enjoy!

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Journalists <3 social media

Here’s an interesting article by Jeremy Porter from blog Journalists that looks at how 70 per cent of journalists use social networks to assist in reporting. Continue reading

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Don’t be a twit

Suzanne Mostyn wrote a powerful article in The Weekend  Australian, on September 12-13, about narcolepsy and the misreprestation of it in the media. The story is set around a tweet Mia Freeman posted with a link to a YouTube video with the words “Made me laugh. Rusty the narcoleptic dog.” 

The clip Freeman posted is of a dashshund running around on grass before, suddenly, inexplicably, collapsing in a heap, asleep. Mostyn raises the question; now imagine that it’s your child. Your child running, playing and – suddenly, without warning – collapsing in a heap, unable to stay upright or alert. Mostyn’s son suffers from narcolepsy and she didn’t find this clip funny at all.

She discovered that the footage was actually part of an instructional video shot for scientific purposes that’s been purloined for use as a punchline on YouTube. The words at the start of the clip say “Sleep disorders. Unit 3: states of consciousness”, while the accompanying commentary says “This dachshund, Rusty, suffers from narcolepsy, a condition that causes him to suddenly fall asleep when he’s trying to do ther things. Little is known about the cause of narcolepsy, except that it can be inherited. It affects humans and animals alike.” Here we can see how often the internet as well as viewers of the internet can take things out of content and something that is a sensative and important issue can be turned into humour by ignorant others. As Mostyn says “Freedman’s tweet ‘Made me laugh’ should have prompted a ‘made me sad’ or better yet – ‘made me think’ or ‘made me investigate’.”

I think it’s a lesson for people to truely understand what information they recieve and to be careful what they say. This can be said for the whole of the media, people with highly respected positions must have the sense to realise what they are saying will have an impact on their viewers, listeners or readers. Journalists and public figures, while they can voice their freedom of speech, must also have a greater social responsiblity that doesn’t create a narrow minded society. We can see the abuse of this power in Kyle Sandilands’s contoversal comments made about Magda Szubanski’s recent 25kg weight loss on his 2DAYFM breakfast show, Sandilands said she would only be skinny if she was put in a concentration camp.

I think Mostyn’s words “think before you tweet . When you don’t you are rendered nothing more than a twit” should apply to the whole of the media.

Tweet this, Mia; the misfortune of others isn’t entertainment –,25197,26056147-7583,00.html

Kyle’s big mouth in nasty relapse-

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